
The Apartment Department - A Podcast for Multifamily Marketers
Welcome to The Apartment Department - the podcast for multifamily marketers by multifamily marketers, co-hosted by Chris Johnson and Anne Baum and produced by Carlos Marquez.
The purpose of The Apartment Department is to invite collaboration within the multifamily marketing space through discussions around data, going back to basics, digital marketing, and adapting to changes in apartment marketing by thinking differently. Our goal for every episode is for our listeners to walk away with one actionable item you can implement within your organization.
We invite you to listen, comment, follow our page, share episodes, and invite yourself on as a guest (seriously, though, we love collaboration). We appreciate your support, and welcome to The Apartment Department!
Episodes
600 Secret Shops Revealed: Fixing the Fractured Prospect Journey with Eden Chai

The Art of Efficiency: Smarter Marketing with Sarah Wieman

Innovation Everywhere: Specialization, Centralization, and AI with Chelsea Kneeland

Inside the Mind of an Operator: Stacey Hampton on Solving Occupancy Challenges and Selling Marketing

Hello 2025: A Year in Review with Chris and Anne

What’s Next in Multifamily Marketing: 2025 Trends with Sarah Wieman

Geo-fencing: A Marketer’s Best-Kept Secret with Matthew Kilmurry

The Future is Now: Brand Strategies, Gap Analysis, and Standing Out with Lauren Dewey

Spotlight on Property Websites: Building for the Future with Jon Simpson

Speed to Lease: Using AI and Tech for Lease Acceleration with Paul Yount

The Blueprint Edition: AI, The Property Brothers, Data, Role Specialization, & Everything In-Between

Networking Makes Multifamily Marketers Go Round: Words of Wisdom with Janet Rosseth

Staying Ahead of the Curve: Pushing Multifamily Marketing Forward with Debbie Balaker

Reimagining Apartment Websites: Do Our Prospects Want More?

Changing the Apartment Marketing Game: The Shift in Search Behavior with Eden Chai

Branding & Resident Retention: Resetting Our Standards with Jude Chiy

TikTok Ads and Geo-Fencing: Diving into Digital Marketing Solutions with Rent

Five Stars: Unpacking the Impact of Ratings on Apartment Marketing & Operations

AIM 2024: Our Must-Do Takeaways!

Foolproof Way to Increase Conversion Rates: The Power of Follow-Ups

Time is Money: Reducing Average Days Vacant for Increased Revenue

The Role of Internet Listing Services (ILS) in the Marketing Mix
