The Apartment Department - A Podcast for Multifamily Marketers
Welcome to The Apartment Department - the podcast for multifamily marketers by multifamily marketers, co-hosted by Chris Johnson and Anne Baum and produced by Carlos Marquez.
The purpose of The Apartment Department is to invite collaboration within the multifamily marketing space through discussions around data, going back to basics, digital marketing, and adapting to changes in apartment marketing by thinking differently. Our goal for every episode is for our listeners to walk away with one actionable item you can implement within your organization.
We invite you to listen, comment, follow our page, share episodes, and invite yourself on as a guest (seriously, though, we love collaboration). We appreciate your support, and welcome to The Apartment Department!
The Apartment Department - A Podcast for Multifamily Marketers
Are you Ready for the Future? Video Marketing 101 with Kristi Fickert
In this episode, join co-hosts Anne and Chris with guest Kristi Fickert, SVP of Growth and Marketing at Kurie, to discuss the value of streaming video ads for multifamily. For so long, TV advertising was out of reach for individual properties because of the enormous cost and lack of targeting however, the rise of streaming TV has opened up a whole new opportunity. In a time where brand awareness is a differentiator and the race to meet the renter where they are, streaming tv ads and reusable, easy to generate video content at your fingertips is a game-changer. You will be sold on the future of streaming ads and video after this episode.